Vintage ISU FFSG Lyon 1971 ice skating retro advertising sticker

AFW - Antique France Worldwide

Description

Old advertising sticker from the World Figure Skating Championships held in Lyon in 1971. The visible side features a rectangular design with rounded corners, dominated by a stylized blue and yellow globe, centered on the visual. In the upper part are the acronyms "ISU" (International Skating Union) and "FFSG" (French Ice Sports Federation), framing a crest with a golden lion on a red background.

The graphic highlights the inscription "alviera" on a horizontal yellow band crossing the globe, accompanied by two small "AD" logos on each side. The whole is framed by a wide yellow border that emphasizes the contrast between the main colors: bright blue, deep red, and golden details. At the bottom, the inscription "CHAMPIONNATS DU MONDE LYON 1971" is perfectly legible on a blue background with yellow typography, adding a retro touch typical of the early 1970s.

The visible surface of the sticker shows a smooth finish, with no apparent relief. The graphic style, the use of bright colors, and the rigorous layout testify to a period advertising aesthetic, very representative of 1970s sports promotional materials.

The visual only shows one side of the sticker, with no indication of the reverse side or the type of adhesive. No major defects are visible on the exposed surface: the text and patterns remain clear, with no obvious signs of discoloration or tearing on the photographed part.

This type of sticker was generally distributed at major sporting events to promote the competition or as a souvenir, and today remains a graphic testament to the history of ice skating in France.

Condition

Used item, sold as is. The visible side shows good overall preservation, with clear graphics and vibrant colors. No major alteration is observable on the photographed area.

Did you know? The 1971 World Figure Skating Championships in Lyon marked an important milestone for the discipline in France, bringing together the best international skaters under the aegis of the ISU and the FFSG. This type of advertising material was frequently used to promote the event to the public and the media.

AFW Reassurance

Careful packaging and fast shipping from a professional shop specializing in vintage and advertising items.

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