Old sticker Look Hesvada blue triangle vintage retro decor advertising

AFW - Antique France Worldwide

Detailed visual description

Old triangular advertising sticker with rounded edges, predominantly deep blue with a stylized graphic motif. The central visual represents a pen nib in a top-down view, rendered in shades of dark blue, light blue, and white, with gold details simulating the rivets of the nib. The whole is encircled by a double red and white border that follows the triangular shape of the sticker.

The brand "LOOK" is inscribed in legible white capital letters on the lower part of the triangle. Just below, the word "hesvada" appears in a stylized typography, also in white. The entire graphic design is typical of advertising creations from the 1970s-1980s, with a distinct retro style and a vibrant color palette.

The visible surface of the sticker has a smooth, shiny finish characteristic of vinyl or laminated materials used at that time for adhesive signage. No major defects are visible on the exposed side: no deep scratches, tears, or apparent stains on the motif or inscriptions.

The striking design and the isosceles triangular shape make this sticker particularly identifiable and decorative. The visual highlights the world of writing, suggesting that it is an advertisement related to stationery or school supplies, without this being explicitly indicated on the image.

The colors are clear, without visible fading, and the printing remains sharp across the entire visible surface. The red and white border effectively highlights the central motif and adds an additional graphic touch to the whole.

Condition

Used item sold as is. The visible side is in good overall condition, with no noticeable alterations. The sticker is presented as photographed.

Did you know? The Look brand is known for its innovations in the field of cycling, but the name also appeared in various industrial and advertising sectors in France during the 1970s-1980s, particularly for campaigns related to stationery and school supplies. Advertising stickers from this period are sought after for their graphic aesthetic and their role in the visual communication of emblematic brands.

AFW Reassurance

Fast shipping and careful packaging, ensured by a professional seller specializing in antique and advertising items.

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