Vintage Auchan illustrated purple phone card - 120-unit rare chip card

AFW - Antique France Worldwide

Description

Illustrated French phone card, Auchan promotional edition. The front features a purple background adorned with a humorous colorful illustration of a stylized female character with raised arms, surrounded by green and orange floral motifs. The main inscription, at the top, reads in red letters on a white background: "LA CARTE QUI CHANGE LA VIE" (The card that changes lives). To the right, it says "plus d’1 million de cadeaux" (more than 1 million gifts) accompanied by a handwritten list: "Gagnez des voyages en Concorde, des séjours de rêve, des bijoux, de la HIFI…" (Win Concorde trips, dream stays, jewelry, Hi-Fi…).

The golden chip is visible on the left, typical of French smart phone cards from the 1990s. Below the illustration, the mention "Télécarte 120" indicates the unit capacity, and the Auchan logo is prominently displayed at the bottom right. The entire visual, with its bold colors and design strongly marked by the 90s advertising aesthetic, clearly suggests a limited or promotional series distributed by the Auchan brand.

Additional inscriptions such as "venez participer tous les jours avec votre carte" (come participate every day with your card) and "Pour jouer, voir au dos" (To play, see reverse) highlight the playful and promotional aspect of this phone card. The item has a rectangular format with rounded corners, a glossy surface, and visible offset printing on the front. No major defects or signs of wear are visible in the photo; the card appears to be in good visual condition on the exposed side.

This type of phone card, combining original illustration and promotional use, is particularly sought after in the market for vintage telephone items and French advertising memorabilia. The combination of a fun illustration, a capacity of 120 units, and a partnership with a major brand makes it a distinctive example of the era.

Condition

Used item, sold as is. Front in good apparent condition, no scratches or visible defects in the photo.

Did you know? Smart phone cards, introduced in France in the 80s and 90s, replaced tokens and coins for public telephone booths. Some promotional editions, such as those issued by Auchan, were often produced in limited runs and have now become iconic collector's items from the pre-mobile phone era.

AFW Reassurance

Careful packaging and fast shipping. Professional seller specializing in authentic vintage and advertising items.

Keywords: old phone card, Auchan phone card, vintage chip card, French advertising card, illustrated 90s, telecom memorabilia, rare French phonecard, purple chipcard, limited edition Auchan, telephony promotion, retro phone card, old French phone card