Vintage Persil Micro Plus phone card, Télécarte 50 units, advertising

AFW - Antique France Worldwide

Description

This old phone card, known as a "telecarte", features a brightly coloured advertising illustration dedicated to the Persil Micro Plus laundry detergent brand. On the visible side, there is a playful scene of a clothesline from which a bib, red striped socks, and a box of Persil Micro Plus are hanging. The whole scene is set against a blue and green gradient background, evoking freshness and cleanliness. The inscription "COLLECTIONNEZ LES MICRO LIVRES PERSIL pour vos enfants" (COLLECT PERSIL MICRO BOOKS for your children) appears at the top, while the mention "la vraie blancheur" (the true whiteness) is printed at the bottom right.

The top left corner of the card features a golden chip, characteristic of phone cards used for telephone calls. At the bottom left, the mention "TELECARTE 50" indicates an initial capacity of 50 units, typical of cards distributed in France from the late 80s and into the 90s. The overall design is typical of advertising materials from this period, with bold colours and a simple yet effective illustrative style.

The card is printed with a visual of the Persil Micro Plus product, true to the brand's graphic codes at the time, and highlights a promotional operation featuring "Persil micro books". The illustration also includes a bottle of detergent, reinforcing the object's identity as an advertising medium.

The visible surface of the card appears to be in good general condition, with no deep scratches or obvious signs of wear on the print or the chip. The brightness of the photo highlights the glossy appearance and clarity of the colours, with no apparent dullness.

This type of advertising phone card was often offered during commercial operations or sold as a limited edition, making it a sought-after item today for collectors of telephone memorabilia or vintage advertising design.

Condition

Used item, sold as is. The visible side has a good general appearance, with no major apparent defects.

Did you know? Chip-enabled phone cards were introduced in France in the early 1980s, gradually replacing tokens and coins in phone booths. Advertising editions, such as this one for Persil Micro Plus, were often produced in limited series and have become emblematic witnesses to the popular culture and visual communication of their time.

AFW Reassurance

Fast shipping and careful packaging by a professional seller specializing in antique and vintage items.

Keywords: antique phone card, advertising phone card, Persil Micro Plus, vintage chip card, phonecard France, detergent advertisement, collector's card, 90s, telecom, French phone card, collectible card, retro design