Vintage Violettol Elixir Toothpaste purple retro decor advertising label

AFW - Antique France Worldwide

Description

Old advertising label for the Violettol brand, intended for Violet Toothpaste Elixir. The visible side features graphics typical of late 19th or early 20th century advertisements, with refined floral ornamentation and a sinuous patterned frame, evoking the Art Nouveau style. The name "VIOLETTOL" is highlighted in red capital letters, on a banner surrounded by stylized flowers, while the words "Elixir Dentifrice à la Violette" (Violet Toothpaste Elixir) are printed in black and red, in an elegant, retro-inspired typeface.

The label is rectangular, with rounded corners and a slight curve visible in the photo. The paper appears to have a slightly embossed texture, enhancing its authentically antique appearance. The black decorative frame outlines the perimeter, highlighting the sophistication of the graphics. The whole is completed by the mention "CH. DEBLADIS . PARIS" at the bottom of the label, indicating the manufacturer or printer, a detail frequently found on advertising materials of this era.

The main colors are beige, black, and red, with a touch of pale violet in the word "Violette". The floral illustration, centered below the name banner, adds a decorative touch true to the world of vintage hygiene and perfumery products.

The surface visible in the photo shows no major stains or tears, but the label displays a slight curve and some signs of wear consistent with its age. No reverse side is visible in the image; only the printed side is described.

This type of item is sought after for retro decoration, framing, or recreating old atmospheres, particularly in the world of boutiques or curiosity cabinets. The label can also serve as inspiration for graphic projects or historical reconstructions.

Condition

Used item, sold as is. The label shows some curvature and slight signs of wear visible in the photo, with no apparent structural defects on the visible side.

Did you know? Violettol was a popular flavor at the turn of the 20th century, used in many hygiene and perfumery products. Advertising labels from this era competed in graphic elegance to attract attention on pharmacy and perfumery counters, often produced by specialized printers like Ch. Debladis in Paris.

AFW Reassurance

Fast and careful shipping guaranteed. Professional packaging adapted to the fragility of antique objects. Experienced professional seller.

Keywords: antique label, vintage toothpaste, retro advertisement, pharmacy decor, elixir label, Violettol poster, antique Paris, advertising plaque, old advertising label, Art Nouveau, decorative label, old dental hygiene