{"product_id":"magazine-ancien-le-journal-des-brodeuses-1937-broderie-motif-retro-lyon","title":"Old magazine Le Journal des Brodeuses 1937 embroidery retro pattern Lyon","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThis old magazine, entitled \u003cb\u003eLe Journal des Brodeuses\u003c\/b\u003e, is a professional embroidery journal published in Lyon by F. Laurent. The copy shown in the photo is issue number 464, dated January 1, 1937, as indicated in the upper left corner. The cover features a floral ornamentation typical of the period's publishing, with decorative borders and a refined layout. The main title, perfectly legible, highlights its professional orientation and its roots in Lyon, a city renowned for its textile traditions.\u003c\/p\u003e\n\n\u003cp\u003eThe open page reveals content centered on embroidery patterns, including a large technical drawing for a doily or vase mat. The patterns are detailed in black and white, with dotted lines and shaded areas to guide the execution of the needlework. Several boxes specify instructions or model names, notably \"Dessous de vase ou godiche\" (Vase mat or coaster) and \"Napperon\" (Doily), accompanied by prices and references for ordering additional patterns.\u003c\/p\u003e\n\n\u003cp\u003eThe table of contents, on the left side, lists the projects offered in this issue: doilies, table runners, napkins, embroidery alphabets, and patterns for children's linen or table runners. The graphic style, fonts, and presentation are typical of professional embroidery publications from the 1930s, with great clarity in the signage and organization of content.\u003c\/p\u003e\n\n\u003cp\u003eThe overall tone of the paper is slightly yellowed, which is consistent with the age of the magazine, but the impressions, both text and patterns, remain clear and well-contrasted. No details are hidden or erased on the visible side. The spine and other pages are not visible in the image.\u003c\/p\u003e\n\n\u003cp\u003eThe note \"Ne pas couper ce numéro\" (Do not cut this issue) appears in the margin, emphasizing the utilitarian purpose of this periodical, intended as a lasting reference for professional or amateur embroiderers. The publisher's address, 14 rue Centrale in Lyon, is clearly legible, as is the name of the publication manager.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. The cover and visible page show signs of use and natural patina, with no major alterations observable in the photo. The impressions are legible and the patterns intact on the displayed side.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e Le Journal des Brodeuses, founded in the late 19th century, supported generations of artisans and textile creators in France. Every fortnight, it offered new patterns and technical advice adapted to evolving styles, playing a key role in transmitting the know-how of Lyonnaise embroidery.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCareful packaging and fast shipping are guaranteed by a professional seller specializing in antique prints and vintage objects.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: old embroidery journal, vintage embroidery magazine, retro embroidery pattern, Lyon embroidery magazine, Le Journal des Brodeuses, 1930s embroidery pattern, antique textile periodical, doily pattern, embroidery vase mat, embroidery magazine, vintage needlework, old French embroidery\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54274866184519,"sku":"7b419f17-0643-451a-bd12-0f75a169d3cf-PA0.89","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_7741aea5-0562-4a9a-bdca-0add295abe18.jpg?v=1783007571","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/magazine-ancien-le-journal-des-brodeuses-1937-broderie-motif-retro-lyon","provider":"AFW","version":"1.0","type":"link"}