Vintage Total metal medal 1969 old bee advertising token

AFW - Antique France Worldwide

Description
This old advertising medal, issued by the Total brand, has a classic round shape and a silver-look metallic finish. The visible side features a central relief depicting a stylized bee, finely engraved, with clear details on its wings and body. At the top, the inscription "1969" is clearly visible, indicating the year of issue or an associated event. At the bottom of the medal, the words "REMISE PAR L?TOTAL" are distinctly readable, a typical signature of promotional items distributed by the French oil company Total in the late 1960s.

The edge of the token is smooth, with no apparent additional decoration on the visible side. The medal is displayed on a yellow velvet cushion, highlighting its metallic reflections under the golden light. No attachment elements, bail, or perforation are visible on this side, which reinforces its use as a token or commemorative medal rather than a wearable medal.

The object stands out for its retro aesthetic, characteristic of the late 60s, with simple graphics and sober typography. The bee motif, often used in industrial and advertising iconography of the time, symbolizes energy and activity, values associated with the Total brand.

The surface of the medal shows some signs of wear or micro-scratches visible in the light, testifying to its age and handling, without any major apparent defect on the exposed side. The piece retains a beautiful shine, typical of metallic objects from this period, with a light patina visible on the edge.

The back, edge, and any additional markings are not visible in the photo, so the description focuses exclusively on the observed front side.

Condition
Used item, sold as is. Visible signs of wear and micro-scratches on the surface, light patina consistent with age.

Did you know? In 1969, Total distributed various advertising medals and tokens featuring the bee, symbolizing the cleanliness and performance of its fuels. These items were often given out during promotional campaigns at service stations, becoming sought-after relics of the history of French oil brands today.

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