Vintage limited edition Lee Riders pin, old advertising round badge

AFW - Antique France Worldwide

Description

This advertising pin has a classic round shape, with a visible side featuring the famous "Lee Riders" inscription in slightly patinated capital letters. The "Lee" logo appears in the center, in a characteristic handwritten typography, while the word "RIDERS" is arranged in a semicircle on the lower part. The entire visual displays a gold contrast on a dark background, evoking an aged metallic finish, typical of promotional accessories from the late 20th century.

The surface of the pin shows subtle traces of wear and a uniform patina, accentuating the vintage character of the object. The matte appearance of the background contrasts with the brighter relief of the letters, which highlights the lettering and accentuates the readability of the brand. No additional decorative patterns are visible, the design being deliberately simple and focused on the identity of the Lee Riders brand, associated with the world of denim and American ready-to-wear.

This advertising badge stands out for its minimalism and the authenticity of its presentation. The choice of a handwritten typography for "Lee" reinforces the impression of an original object, probably distributed during a promotional campaign or an event related to the brand. The whole is highlighted by a shot on a deep blue fabric, which emphasizes the dark hue of the pin and its retro dimension.

The visible side shows no major chips or deep scratches, but reveals some superficial marks, consistent with past use. No clasp or attachment is visible in this photo, in accordance with description rules strictly focused on the area shown. The object thus displays an authentic appearance, true to the spirit of vintage advertising accessories.

This vintage Lee Riders pin can be searched under different terms: advertising badge, pin badge, promotional brooch, or retro fashion accessory. Its finish evokes productions from the 1980s-1990s, a period during which the Lee brand multiplied promotional items to reinforce its notoriety in the world of jeans and casual wear.

Condition

Used item, sold as is. The visible side shows a patina and small marks of wear, with no apparent structural defects.

Did you know? The Lee brand, founded in 1889 in the United States, is one of the pioneers of jeans and launched the "Riders" range in the 1920s, specially designed for cowboys and bikers. Advertising pins were frequently distributed in the 80s-90s during collection launches or promotional events to reinforce the brand's visibility with the general public.

AFW Reassurance

Careful packaging and fast shipping ensured by a professional seller, specializing in authentic vintage and advertising items.

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