Advertising pin Escale Hyper-Super vintage limited edition red yellow logo

AFW - Antique France Worldwide

Description

This promotional pin features a cutout shape resembling a stylized logo, with a red and white flower motif surmounting the inscription "escale HYPER-SUPER". The word "escale" appears in bright yellow, while "HYPER-SUPER" is in white on a black background. The overall design offers a striking contrast and good legibility, typical of promotional materials from the 1990s-2000s.

The visible front surface has a matte finish, with clean lines and bold colors. The logo of the Escale brand — a former French hypermarket chain — is immediately recognizable by its stylized five-petal red flower, outlined in black, centered around a moving white "e". The ensemble evokes the graphic identity of the era, between modernity and accessibility.

This pin has a thick, robust structure, with a flat appearance and regular edges. The graphic elements are in slight relief, adding volume to the whole. The rounded typography, typical of advertising materials from the late 20th century, reinforces its retro character.

The front surface appears to be in good overall condition, with no chips or major scratches visible in the photo. Some minor signs of wear may be observed on the edges, indicating prior use but without affecting the legibility of the visual.

This limited edition promotional pin is a testament to the communication campaigns conducted by French brands in the 1990s-2000s, a period when promotional items were often distributed during events or store openings.

Condition

Used item sold as is. Front face well preserved, some signs of use visible on the edges. No deformation or major structural defects apparent in the photo.

Did you know? The Escale Hyper-Super chain left its mark on the French retail landscape in the 1990s before being acquired and absorbed by other groups. Promotional pins, very popular during this period, were produced in limited quantities to promote the visual identity of brands to the public.

AFW Reassurance

Careful packaging and fast shipping from France. Professional seller specializing in vintage and advertising items.

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