{"product_id":"pins-publicitaire-var-teleservice-vintage-annees-80-tv-cable","title":"Vintage 80s VAR Teleservice cable TV advertising pin","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOld advertising pin, typical of the 1980s, depicting a stylized television on the front. The object highlights the \"VAR TÉLÉSERVICE\" service, identifiable by its tricolor logo (red, black, green) on a grey background, with a white area at the top left and a golden border. This pin has a rectangular shape reminiscent of a television screen, with graphic details recalling the buttons or technical elements of the era.\u003c\/p\u003e\n\u003cp\u003eThe words \"LA TÉLÉVISION PAR CÂBLE\" (CABLE TELEVISION) appear in golden relief on a horizontal bar at the bottom, offering a marked contrast with the dark background. The whole presents a smooth and shiny finish, with well-preserved colors and sharp outlines. The overall appearance clearly evokes the promotion of the beginnings of cable television in France.\u003c\/p\u003e\n\u003cp\u003eThe pin is presented on a red velvet case, highlighting its promotional and retro character. No other markings or manufacturer's indications are visible on the front. The object stands out for its very 80s graphic style, both in the choice of colors and in the typography and design of the TV icon.\u003c\/p\u003e\n\u003cp\u003eThis type of pin was often distributed during launch campaigns for new services or at audiovisual fairs and exhibitions. The object has an assumed advertising aspect, typical of communication media of this period.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. The visible side has a beautiful shine and the colors remain vibrant. Some slight micro-scratches or signs of use may be observed, without altering the legibility of the inscriptions or the general visual effect.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e  \nIn the 1980s, the arrival of cable television in France marked a turning point in the diversification of audiovisual offerings. Local companies like VAR TÉLÉSERVICE contributed to the expansion of this new broadcasting method, providing access to a greater number of channels and better image quality, at a time when the terrestrial network remained limited.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eYour purchase will be carefully packaged and shipped quickly by a professional seller, accustomed to antique and advertising items.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eKeywords: old pin, cable TV badge, 80s pin badge, television advertising pin, retro audiovisual pin, VAR Téléservice badge, vintage TV advertising, cable TV France, vintage advertising pin, old TV pin, 1980s TV pin, 80s promotional badge\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54282403283271,"sku":"bd0acd82-6321-4130-95e0-c1d1a15381b3","price":1.39,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_2c340023-0c60-49a4-8dd0-4f3b0240f8d1.jpg?v=1783085060","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/pins-publicitaire-var-teleservice-vintage-annees-80-tv-cable","provider":"AFW","version":"1.0","type":"link"}