Vintage SNER advertising pin 80s company clips logo

AFW - Antique France Worldwide

Description

This advertising pin features an original shape, reminiscent of an asymmetrical cartouche with a cut-out effect on the upper right contour. The visible side has a predominantly silver background with a shiny metallic appearance. The main inscription, "SNER", is clearly legible in yellow capital letters on a black background. To the right, a large curved red motif adds a vibrant splash of color and contrasts with the overall design.

Below the main logo, the words "clips entreprises" appear in two different fonts: "clips" in thin, straight letters, and "entreprises" in a handwritten script, both on a white background. The overall graphic design, typical of the 80s, displays a promotional style of that era, with bold colors and a distinct graphic composition.

The visible surface shows a slight patina, typical of a used item, with possible micro-scratches or signs of wear on the metallic finish. No major chips or structural defects are visible on the front. The manufacturing appears to be meticulous, with a clean outline and precise printing of the inscriptions.

This is a flat pin, with no apparent relief on the visible side, designed to be worn on clothing, a jacket, or an accessory. The item highlights the SNER brand, likely associated with a company specializing in supplies or services for businesses during the 80s.

This pin is a classic testament to late 20th-century corporate communication, used as a promotional item or corporate gift. It stands out for its dynamic typography and mix of colors, characteristic of the advertising visuals of the time.

Condition

Used item, sold as is. The front shows good legibility of the motifs and texts, with minor traces of use consistent with its age.

Did you know? Advertising pins experienced a significant boom in France in the 1980s, becoming a preferred medium for corporate and brand communication. They were often distributed at trade shows or corporate events to enhance the visibility of a logo or slogan to the public.

AFW Reassurance

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