Vintage Café Laitier advertising keyring retro accessory

AFW - Antique France Worldwide

Description

Old advertising keyring featuring a visual of a "Café Laitier" brand coffee packet. The object has a trapezoidal shape with rounded edges, typical of promotional keyrings from past decades. The visible side shows a central insert depicting a red and white packet with the legible inscription "Café Laitier" on a light background, surrounded by a transparent frame with a slightly matte finish.

The silver-plated bail, connected to a short link chain, allows the keyring to be easily attached to a bunch of keys or a bag. The metal ring is circular, standard for this type of accessory. The outer surface of the keyring has a uniform patina, indicating previous use, with no apparent chipping on the visible area.

The internal advertising visual uses bright colours, mainly red and white, with a retro typography characteristic of food product promotion campaigns from the mid-20th century in France. No other text or logo is visible on this side.

The transparency of the material reveals some slight signs of wear, particularly small superficial marks, common for an object of this type and era. The overall structure remains stable, with no cracks or missing parts on the visible section.

This advertising keyring is a representative example of promotional items distributed by French coffee brands during the second half of the 20th century, combining daily utility with brand visibility.

Condition

Used item, sold as is, with visible signs of use on the displayed side. No breakage or major apparent defects on the photographed side.

Did you know? Advertising keyrings with transparent inserts were very popular in France from the 1950s to the 1970s. They were often offered by food product brands, including coffee roasters, to build customer loyalty and increase in-store visibility.

AFW Reassurance

Fast shipping and careful packaging guaranteed by a professional seller specialising in antique advertising items and vintage accessories.

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