{"product_id":"porte-cles-publicitaire-ancien-vernaison-rhone-finition-bronze-vintage","title":"Vintage advertising keychain Vernaison Rhône, vintage bronze finish","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOld advertising keychain, elongated tubular shape, featuring a bronze finish with a patinated appearance. The object has a cylindrical structure, attached to a round metal ring via a small link, all in bronze or aged brass color. The tube bears the engraved and black inscription \"VERNAISON RHONE\", perfectly legible on the visible side.\u003c\/p\u003e\n\n\u003cp\u003eThe keychain displays a characteristic retro aesthetic, with a homogeneous patina and some visible signs of wear on the surface, including abrasion marks and micro-scratches. These details give the object an authentic appearance and attest to its age. The typography used for the inscription is simple and functional, typical of advertising objects from the mid-20th century.\u003c\/p\u003e\n\n\u003cp\u003eThe attachment system consists of a classic ring, suitable for hanging keys or attaching to a bag. The tubular stem is devoid of any decorative motif other than the inscription, which highlights the sobriety and utilitarian function of the object. The overall rendering evokes promotional accessories distributed locally, probably in the Vernaison region, in the Rhône department.\u003c\/p\u003e\n\n\u003cp\u003eThe keychain is distinguished by its dark bronze color and its metallic appearance, with no visible plastic elements. The whole recalls the utilitarian style of the 1950s to 1970s, although the exact dating cannot be specified without further clues. The contrast between the black engraving and the bronze surface accentuates the readability of the advertising mention.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item sold as is. The surface shows a marked patina, signs of wear and visible scratches on the tubular part. The ring and attachment link are functional. The inscription \"VERNAISON RHONE\" remains legible despite the wear.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e Metal advertising keychains, very common in France from the 1950s, were often used by local businesses and companies to build customer loyalty and increase their visibility. The commune of Vernaison, located in the Rhône, experienced industrial growth in the 20th century, which explains the distribution of promotional items of this type.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCareful packaging and fast shipping guaranteed. Professional seller specializing in antique and advertising items.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: antique keychain, vintage keychain, advertising keychain, Vernaison Rhône, aged bronze, retro accessory, metal keychain, vintage advertising, key ring France, promotional tube, vintage advertising object, 60s keychain\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54324299661639,"sku":"7b52dd7c-a475-4567-b23c-899c6b9f7b96","price":3.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_29ed5186-b3de-4c2c-9c9a-659db4513183.jpg?v=1783748564","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-publicitaire-ancien-vernaison-rhone-finition-bronze-vintage","provider":"AFW","version":"1.0","type":"link"}