Vintage Dubonnet Advertising Keychain Old French Retro Alcohol

AFW - Antique France Worldwide

Description

Old advertising keychain featuring the visual identity of the French brand Dubonnet, a famous wine-based aperitif. The item has a visible front with a rectangular insert with beveled edges, white in color with a slightly translucent appearance. On this surface, a sleek graphic shows a stylized bottle on a large red circle, typical of mid-20th-century advertising codes. The brand "DUBONNET" appears clearly in black capital letters, positioned at the bottom right of the visible side.

The keychain is attached to a short chain and a metal carabiner-style ring, visible in the photo. The finishes of the insert present a smooth surface, with some visible signs of use and small internal stains, attesting to its age. No details are visible on the back or on the sides not shown in the image.

The minimalist graphics, typography, and overall appearance are characteristic of French advertising objects from the 1960s-1970s, a period when Dubonnet widely disseminated its image through such media. The whole offers a retro look, true to the advertising aesthetic of the time.

The chain and ring have a shiny metallic appearance, without it being possible to precisely identify the material. The item is presented in a case with decorated edges, which is not explicitly included in the sale (to be checked according to the eBay listing).

Condition

Used item sold as is, with signs of wear and visible marks on the surface. The logo print and color remain clearly legible despite the patina of time. See photo for precise condition.

Did you know? Dubonnet, an aperitif invented in 1846 by the chemist Joseph Dubonnet, was originally designed to encourage the consumption of quinine by French soldiers in Africa. The brand became an icon of French advertising, using artists like Cassandre for its emblematic campaigns from the 1930s.

AFW Reassurance

Fast shipping and careful packaging by a professional seller specializing in antique and advertising objects.

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