Vintage Gilac red advertising keychain, plastic, 60s-70s

AFW - Antique France Worldwide

Description Old promotional keychain from the Gilac brand, visible on the front by the embossed inscription "Plastique Gilac Plastique Miracle". The object is made of tinted plastic in a matte red shade, with a slightly satin texture. Its shape evokes a small rectangular badge with rounded edges and a characteristic cut-out at the bottom. The upper part features a molded chain in one piece, ending in a thick circular ring, typical of promotional keychains from the 60s-70s.

The visible side is entirely adorned with embossed lettering, with a retro graphic design and dynamic layout: the brand "Gilac" occupies the center, framed by the words "Plastique" and "Plastique Miracle". A diagonal hatching pattern adorns the lower right corner, adding an additional decorative touch.

The uniform red color and stylized typography emphasize the vintage aspect of this keychain, emblematic of French advertising objects from the mid-20th century. No chips or cracks appear in the photo, and the surface shows a slight patina of use, with no major visible flaws.

The attachment system, in the form of a molded chain and ring, is also made of plastic, in one piece, which was common for promotional keychains of this period. The whole testifies to a typical industrial manufacturing of Gilac products intended for advertising and small corporate gifts.

Condition Used item in good overall condition, with light and even wear visible on the surface. Sold as is.

Did you know? Gilac is a French brand founded in 1941, a pioneer in the manufacture of molded plastic objects. In the 60s and 70s, Gilac specialized in household and advertising items, popularizing the slogan "Plastique Miracle" to highlight the modernity and resistance of its materials.

AFW Reassurance Your purchase will be carefully packaged and shipped quickly by a professional seller, accustomed to handling antique and advertising objects.

Keywords: antique keychain, Gilac advertising, vintage keychain, red plastic keychain, retro goodies, promotional keychain, 60s advertising, Gilac promo, gift advertising, plastic miracle, vintage advertising object, retro accessory