Vintage Magnépub advertising keychain rectangular enamelled retro old

AFW - Antique France Worldwide

Description

Vintage promotional keychain from the Magnépub brand, presented here in a decidedly retro style. The object consists of a rectangular pendant with right angles, suspended from a circular golden metal ring. The visible face of the keychain features a geometric design overlaying rectangular and angular shapes, in dominant tones of yellow, olive green, and red, all under a shiny, enamel-like finish.

The central motif displays a red rectangular plate bearing the inscription "Magnépub", accompanied by a smaller additional mention, difficult to read in the photo but suggesting an advertising slogan. The entire design stands out clearly against a contrasting background, evoking the graphic design of the 70s to 80s, thanks to its bright colors and the composition of flat geometric areas.

The attachment ring is simple and standard in shape, with no particular visible decoration, and a uniform golden patina. The pendant has clean edges, without additional ornamentation, and the different color zones are separated by apparent golden lines. No information is visible regarding the reverse side or any additional markings.

The surface of the keychain shows a characteristic shine of enameled or lacquered finishes, reinforcing the advertising and promotional nature of the object. This type of keychain was frequently used by companies for their communication during the second half of the 20th century.

The colors and graphics give this keychain a decorative appearance typical of vintage promotional items, appreciated for its retro style and its ability to evoke the advertising aesthetic of the era.

Condition

Second-hand item sold as is. The visible face shows a homogeneous shine, without any major apparent defects in the photo. Patina consistent with vintage use, without visible chips or scratches.

Did you know? The Magnépub company specialized in the manufacture of advertising supports and personalized promotional items from the 1970s, notably through enameled keychains distributed to companies to strengthen their visibility with the public.

AFW Reassurance

Careful packaging and fast shipping ensured by a professional seller, for a confident shopping experience.

Keywords: promotional keychain, vintage keychain, Magnépub, retro keychains, old advertising accessory, 70s advertising keychain, enameled advertising, collection keyring, promotional item, golden metal keychain, company goodies, vintage accessory