{"product_id":"porte-cles-publicitaire-vintage-mental-france-annees-60-retro-accessoire","title":"Vintage Mental France advertising keyring 60s retro accessory","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOld advertising keychain, rectangular in shape, featuring a visible side adorned with a green label on a white background. The legible inscription on the front reads: \"Perfumes the breath MENTAL refreshes the mouth.\" The typography and graphics clearly evoke the advertising codes of the 1960s, with a simple design and an emphasis on the \"Mental\" brand.\u003c\/p\u003e\n\n\u003cp\u003eThe keychain's structure consists of a rectangular frame with a smooth, shiny appearance, probably made of plastic (no material is mentioned in the keywords, visual description only), a wide-opening metal ring, and a short chain with round links. The whole features a silver finish on the metal part, while the main body has a white surface, with no apparent decorative pattern other than the inserted advertisement.\u003c\/p\u003e\n\n\u003cp\u003eThe advertising visual is integrated under a transparent surface, revealing the promotional text in white letters on a green background. A small circle in the upper right corner bears the inscription \"Press here,\" typical of interactive advertising keychains of that era. No other decorative elements are visible in the provided image.\u003c\/p\u003e\n\n\u003cp\u003eThe chain is connected to the ring by a classic attachment, allowing the keychain to be easily attached to a keyring or bag. The item has a retro style faithful to French advertising objects from the 60s-70s, and is distinguished by its simplicity and visual effectiveness.\u003c\/p\u003e\n\n\u003cp\u003eThe general visible condition shows some slight signs of use, particularly on the white surface of the frame, but no major defects are observable on the front. The advertisement remains perfectly legible and the chain and ring appear functional.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. Some slight traces of use may be observed on the visible side, without altering the readability or functionality of the keychain.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e The \"Mental\" brand has been known in France since the early 20th century for its refreshing mint pastilles, sold notably in pharmacies and tobacco shops. Advertising keychains like this one were often distributed in the 60s and 70s to promote major French food or pharmaceutical brands, becoming today iconic witnesses of popular advertising of that era.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCareful packaging and fast shipping guaranteed. Professional seller specializing in antique and advertising objects.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: old keychain, vintage keychain, advertising keychain, Mental France, retro keychain, keyring accessory, 60s, mint ad, French advertising, old keyring, vintage accessory, brand keychain\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54314067394887,"sku":"6c41db34-81bf-444a-9e1d-650b26e8a19c","price":2.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_6b502a2e-e52d-429d-b5df-ee8bc9771436.jpg?v=1783564598","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-publicitaire-vintage-mental-france-annees-60-retro-accessoire","provider":"AFW","version":"1.0","type":"link"}