{"product_id":"porte-cles-publicitaire-vintage-nica-metal-cafe-decafeine-annees-60-70","title":"Vintage Nica decaffeinated coffee metal advertising keychain, 60s-70s","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThis vintage promotional keychain features the decaffeinated coffee brand Nica. It consists of a rectangular medallion with rounded edges, suspended from a standard link chain and a split ring, all with a metallic appearance, as per the keywords. The medallion has a visible side with a promotional insert under clear plastic, displaying a graphic typical of the 60s-70s: white background, bright pink and black band, contrasting typography. It distinctly reads \"café décaféiné nica\" on two lines, accompanied by additional mentions including \"NET WEIGHT 250 GRAMS\" and a handwritten red line under the brand name.\u003c\/p\u003e\n\n\u003cp\u003eThe entire piece shows a natural patina, with visible signs of wear on the medallion's plastic and some oxidation marks on the metal ring, highlighting its authenticity as an old promotional item. The chain, composed of oval links, securely connects the medallion to the attachment. The overall visual effect evokes promotional items from the second half of the 20th century, both in graphic style and robust, functional construction.\u003c\/p\u003e\n\n\u003cp\u003eThe visible side shows no major chips or missing parts on the plastic, but does show some scratches from use and slight tarnishing of the surface, typical of old keychains handled daily. The colors of the promotional insert remain clearly legible, with a strong contrast between pink, black, and white. No other logo or mention is visible on this side.\u003c\/p\u003e\n\n\u003cp\u003eThis keychain, also known as a keyring in international searches, represents a classic example of pocket advertising used by food brands in the 60s and 70s in France. The item combines practicality and visual identity, reflecting an era when keychains were as much everyday tools as they were communication media.\u003c\/p\u003e\n\n\u003cp\u003eThe typography, color palette, and the mention \"décaféiné\" clearly place this keychain within the retro advertising trend, with a graphic design evocative of mid-century modern aesthetics. The item is photographed against a wooden background, near old books, emphasizing its vintage character and its decorative or utilitarian purpose.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. Visible wear on the plastic (scratches, tarnishing), patina on the metal. Attachment function not tested.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e  \nThe Nica brand stood out in France in the 1960s and 1970s with its advertising campaigns for decaffeinated coffee, capitalizing on the popularization of promotional keychains distributed by retailers. These items were often produced in limited series to build customer loyalty and enhance brand awareness through striking graphics.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCareful packaging and fast shipping by a professional seller. Items are rigorously checked to ensure a reliable shopping experience.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: antique keychain, retro keychain, Nica keychain, vintage coffee advertising, France coffee keyring, 60s keychain, metal promotional keychain, coffee key accessory, vintage promotional item, old advertising keychain, food brand keychain, Nica decaffeinated coffee\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54316361384263,"sku":"edf7e33e-aedf-4749-b980-2f3a9a200a27","price":2.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_bef88857-aa63-48f0-b22d-944402b93ae1.jpg?v=1783604510","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-publicitaire-vintage-nica-metal-cafe-decafeine-annees-60-70","provider":"AFW","version":"1.0","type":"link"}