{"product_id":"porte-cles-publicitaire-welcome-chewing-gum-vintage-ancien-retro-annees-70","title":"Vintage retro 70s Welcome Chewing-Gum advertising keyring","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eVisual Description\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThis old advertising keychain features the \"Welcome Chewing-Gum\" brand, clearly visible in the center of a colorful label. The accessory consists of a transparent rectangular plastic-like plate, into which a typical vintage advertising illustration is inserted. Against a yellow background, a large pink \"W\" is topped with a horizontal green band featuring the word \"WELCOME\" in white letters. Below, the mention \"CHEWING-GUM\" appears in red, creating a strong and immediately recognizable contrast. The graphics use bright colors and a geometric style characteristic of the 1970s, reinforcing the retro aspect of the object.\u003c\/p\u003e\n\n\u003cp\u003eThe keychain consists of a metal ring connected to a short link chain, which is itself attached to the transparent plate. The metal loop is a carabiner type, with a side opening, allowing easy attachment to a set of keys or a bag. The edges of the plate show a slight patina, testifying to its age and use.\u003c\/p\u003e\n\n\u003cp\u003eThe front, visible in the photo, shows a clear and legible print, without major alteration to the advertising visual. The transparency of the material reveals the thickness of the plate, whose surface appears smooth and shiny, typical of promotional items from the second half of the 20th century. No structural defects are visible on this side, with the exception of micro-scratches from use that do not affect the legibility of the graphics.\u003c\/p\u003e\n\n\u003cp\u003eThe ensemble displays a decidedly vintage aesthetic, ideal for retro decoration or daily use. The graphic style, choice of colors, and typography are representative of French advertising campaigns from the 70s-80s, which gives this keychain a particular appeal for enthusiasts of old advertising design and period souvenirs.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. Some superficial traces of wear are visible on the transparent surface, without significant impact on the overall presentation. The print remains vivid and well-preserved.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e Welcome Chewing-Gum was one of the iconic brands in the French market in the 1970s and 1980s, distinguished by its colorful advertising campaigns and products often accompanied by gadgets or promotional keychains. This type of advertising material was widely distributed in tobacco shops and grocery stores, contributing to the brand's notoriety among young audiences.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFast shipping and careful packaging guaranteed by a professional seller specializing in old and vintage advertising items.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: advertising keychain, vintage keychain, Welcome chewing gum, retro advertising item, 70s accessory, old advertising gadget, plastic keychain, chewing gum advertising France, old school keyring, keyring chewing gum, vintage goodies, rectangular keychain\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54294833594695,"sku":"6f2854fa-1984-4d1e-b481-b10372123efd-PA0.46","price":2.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_872d32ca-2b6f-45d6-b42a-98be8790d9eb.jpg?v=1783286998","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-publicitaire-welcome-chewing-gum-vintage-ancien-retro-annees-70","provider":"AFW","version":"1.0","type":"link"}