Vintage BARTISSOL promotional keychain old transparent red retro rare

AFW - Antique France Worldwide

Description

This old advertising keychain features a rectangular structure with right angles, topped with a bright red cap. The transparent lower part contains small, golden-looking round pellets, each stamped with the name "BARTISSOL" in red capital letters on a gold background. The whole evokes a style typical of promotional items from the second half of the 20th century, with a retro aesthetic and vibrant colors characteristic of that period.

The keychain is equipped with a solid silver metal ring and a carabiner clasp, allowing easy attachment to a set of keys or a bag. On the red part of the keychain, the inscription "BARTISSOL" is clearly visible, accompanied by advertising mentions in golden letters (some parts of the text are difficult to read in the photo, but the main brand is identifiable). The internal elements, in the shape of pills or pellets, are vertically aligned and reinforce the original and playful aspect of the object.

The glossy finish of the red and transparent plastic, combined with the metal of the attachment, gives the whole a neat appearance, typical of advertising objects distributed by aperitif or spirits brands in France during the 60s to 80s. This keychain stands out for its compact design and the presence of moving elements visible under the transparent part, a frequent signature of promotional objects from that era.

The piece is in good general condition, with no apparent chips or cracks on the plastic part, and the metal surface of the carabiner shows a slight age-related patina. The colors are still vibrant, the "BARTISSOL" lettering remains legible on each internal pellet, which gives the object all its visual appeal for lovers of retro design and old advertising objects.

Condition

Used item, sold as is. Slight traces of use and patina on the metal, colors well preserved. No major chips or visible structural defects.

Did you know? Bartissol is a French aperitif brand invented in 1904 by Joseph Bartissol, particularly famous in the south of France. Advertising objects bearing its effigy, like this keychain, were widely distributed in the 60s-80s, a period when spirits brands competed in originality to build customer loyalty through everyday objects.

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