Vintage BLAN BLAN bear keyring, old metal advertising, retro advertising

AFW - Antique France Worldwide

Description

Old advertising keychain, rectangular in shape with rounded corners, featuring a visible face under transparent protection. The colorful illustration features a dynamic bear, accompanied by the handwritten inscription "BLAN BLAN". The scene evokes the childish and retro world of advertisements from the second half of the 20th century. The background depicts a pastoral landscape with cows and pastures, enhancing the object's vintage feel.

The central part of the keychain displays a pink medallion bearing the inscription "55 POINTS", typical of games or promotional offers of the time. At the bottom, "PÂTE MOLLE MOUSSE" and "FABRIQUÉ PAR FROMAGERIE BLAN BLAN, PAGNY LA BLANCHE" are clearly legible, clearly identifying the brand and the product promoted. The font and graphic style reflect an advertising aesthetic from the 60s-70s.

The metal ring is connected to a classic attachment, allowing easy fastening to a set of keys. The whole has a vintage look, with a light patina and some micro-scratches on the transparent surface, typical of old use, without altering the legibility of the illustration or the solidity of the keychain.

The main colors observed are blue, green, beige, and pink, with sharp contrasts and an impression that has remained vivid despite time. The object has a shiny finish on the transparent part and a metallic appearance on the attachment and ring. No visible structural defects, apart from moderate traces of use on the transparent surface.

This advertising keychain stands out for its childlike graphics, its characteristic bear illustration, and its specific mentions of the BLAN BLAN brand, making it an authentic testimony to the visual communication of French food brands of the last century.

Condition

Used item, sold as is. Shows signs of use and micro-scratches on the transparent surface, with no visible missing parts or cracks.

Did you know? The BLAN BLAN brand specialized in soft cheeses, similar to spreadable cheese, very popular in the 60s-70s in France. Advertising keychains were frequently distributed at that time to build customer loyalty or accompany promotional operations, becoming true witnesses to the history of consumption and French graphic design.

AFW Reassurance

Careful packaging and fast shipping. Professional seller specializing in antique and advertising items.

Keywords: old keychain, vintage keychain, cheese advertisement, BLAN BLAN bear, retro keychain, food ad, 60s, advertising keyring, cheese goodies, key ring accessory, metal keychain, old advertising object