Vintage FIA Group keyring with embossed logo, bronze look, in old box

AFW - Antique France Worldwide

Description

This antique keyring features a circular design with a bronze appearance and a hammered texture visible on the main side. It showcases the "GF" logo of Groupe FIA in relief, consisting of intertwined blue and red letters, accompanied by the inscription "GROUPE FIA" in capital letters, also in relief. The entire visual is clear and well-defined, highlighting the characteristic molding work of promotional items from decades past.

The keyring is mounted on a single-link chain, connected to a classic metal ring with a flat clasp, typical of corporate promotional accessories. The item is presented on its original card, inserted in a white cardboard flap box, indicating careful preservation and possible period packaging.

The dominant colors are dark blue, vibrant red, and bronze tones, offering a strong contrast and immediate readability of the logo. The medal's finish reveals a slightly shiny surface, with some signs of wear or surface oxidation, accentuating the overall vintage character.

The inscription "GROUPE FIA" is perfectly legible on the visible side, as is the stylized logo. No other markings, numbers, or details are visible on this side. The general presentation evokes promotional items given out during internal events or customer loyalty campaigns, likely in the 1970s-1980s, due to the graphics and style of the keyring.

Condition

Used item, sold as is. The set shows signs of age and handling, particularly on the medal (marks, patina, small scratches). Original box present, with some visible signs of wear. See photos for more details on the general condition.

Did you know? Personalized promotional keyrings were very common in the 1970s-1980s, especially for companies and industrial groups wishing to increase their visibility and customer loyalty. Groupe FIA, whose logo appears here, marked several decades in the insurance and finance sector in France.

AFW Reassurance

Careful packaging and fast shipping ensured by professional seller Antique France Worldwide.

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