{"product_id":"porte-cles-vintage-lalsacienne-biscuits-pub-retro-annees-70-chansons-play-back","title":"Vintage L'Alsacienne biscuits keyring retro 70s ad playback songs","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOld promotional keyring from the brand L'Alsacienne, visible on the front. This keyring has a rectangular shape with rounded corners, with a transparent front revealing a pale yellow visual and a central illustration of a young girl in traditional Alsatian costume, typical of the brand's advertising visuals. The inscription \"CHANSONS ET PLAY-BACKS\" appears at the top, while \"L'ALSACIENNE\" and \"BISCUITS\" appear at the bottom, in capital letters. The graphic style, typography, and design suggest a production likely dating from the 1970s, a period when promotional items of this type were popular.\u003c\/p\u003e\n\n\u003cp\u003eThe keyring features a dark-finished metal attachment, connected to the main part by a fluted brown stem. The rectangular part appears to be made of translucent plastic, protecting the printed image inside. No other decorative or mechanical elements are visible on this side.\u003c\/p\u003e\n\n\u003cp\u003eThe surface of the transparent part shows some slight traces of wear, consistent with period use, with no cracks or chips visible in the photo. The colors of the illustration remain well contrasted, with the red, navy blue, and white of the traditional costume clearly identifiable.\u003c\/p\u003e\n\n\u003cp\u003eThe visual features an emblematic character of French food advertising, often associated with the popular culture of Alsace. This type of promotional keyring was frequently offered with biscuit purchases or as a promotional gift, and is distinguished by its simple design evoking French regional imagery.\u003c\/p\u003e\n\n\u003cp\u003eThe text is clearly legible, with no artist's signature or manufacturer's mention visible on this side. The object is presented flat on a plain background, which highlights its shape and colors without distraction.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item, sold as is. Some traces of use and slight surface marks visible on the plastic part, but the whole remains in good visual condition for an old promotional item.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e  \nThe L'Alsacienne brand, founded at the beginning of the 20th century, popularized the figure of the little Alsatian girl in traditional costume, who became a true advertising symbol in France. Promotional keyrings were a common medium for promoting food products in the 60s and 70s, and are now sought after for their retro character and their link to the history of French brands.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFast shipping and careful packaging ensured by a professional seller specializing in vintage and antique promotional items.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: L'Alsacienne keyring, Alsacienne keychain, retro biscuit advertising, 70s goodies, vintage promotional item, French food advertising, old keyring, Alsace costume, advertising souvenirs, French biscuit factory, vintage French keyring, retro food advertising\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54319259386183,"sku":"75c157d7-4a8e-4acd-9d8e-0412644bc7f9-PA0.15","price":2.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_0b9d45be-47f0-41ca-91bb-e44316b22ecd.jpg?v=1783645663","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-vintage-lalsacienne-biscuits-pub-retro-annees-70-chansons-play-back","provider":"AFW","version":"1.0","type":"link"}