Vintage Obersaasheim keychain old bear coat of arms rare advertising

AFW - Antique France Worldwide

Description

Vintage promotional-style keychain, rectangular with rounded corners. The visible side features a transparent background revealing a colorful escutcheon, dominated by a yellow shield with a rampant black bear, the emblem of Obersaasheim. The inscription "OBERSAASHEIM" appears in clear capital letters above the escutcheon. The keychain is equipped with a metallic ring with an antique patina, connected by a pivoting attachment also made of metal, showing typical signs of oxidation found on vintage items.

The main part of the keychain has a smooth, shiny, slightly domed surface, hinting at a typical manufacturing style of promotional items from the 1960s to 1980s. The transparency of the material, combined with the clarity of the colors (bright yellow and deep black), gives the whole a genuinely retro look. The assembly of the keychain and the typography used for the town's name suggest a mid-century inspired design.

The central motif is distinguished by its graphic simplicity and the visual impact of the coat of arms, easily recognizable to anyone familiar with French municipal heraldry. The black bear, a strong emblem, is depicted in a rampant position, typical of regional coats of arms. No other text, logo, or brand is visible on the photographed side, which reinforces the sober and direct character of this souvenir item.

The attachment ring, made of metal with an antique patina, shows signs of wear and oxidation, without compromising functionality. The transparent surface of the main part shows some micro-scratches from use, with no visible chips or breaks in the image. The item remains legible and decorative, with a beautiful vintage presence.

Its compact shape and retro finish make this keychain a representative item of tourist and promotional souvenirs distributed in Alsatian villages during the second half of the 20th century. The strong contrast between the yellow of the escutcheon and the black of the bear immediately catches the eye. No other decorative elements are visible on the presented side.

Condition

Used item, sold as is. Presence of wear and oxidation on the metal part, micro-scratches on the transparent surface, overall stable and legible.

Did you know? Obersaasheim is a commune in Haut-Rhin, Alsace, whose official coat of arms features a black bear on a gold background. This heraldic motif, rare in France, evokes local history and legends, particularly the ancient presence of bears in the Rhenish region.

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