{"product_id":"porte-cles-vintage-publicitaire-tahiti-st-pierre-chocolat-rectangulaire-annees","title":"Vintage advertising keychain Tahiti St Pierre chocolate, rectangular, years","description":"\u003cp\u003e\u003cb\u003eAFW - Antique France Worldwide\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOld advertising keychain, with a rectangular shape and rounded corners. The visible part of the object features a translucent front, revealing a promotional illustration for \"Tahiti St Pierre\" chocolate. The central print displays the word \"Tahiti\" in red letters, accompanied by an image of a wrapped candy, and the mention \"St Pierre\" in brown handwritten typography. This type of keychain was typical of French food advertising campaigns from the mid to late 20th century, particularly in the 1970s.\u003c\/p\u003e\n\n\u003cp\u003eThe visible surface shows a slightly patinated appearance, indicating prior use. There are some signs of wear, micro-scratches, and small superficial marks, without altering the readability of the advertising design. The dark-colored attachment ring is fixed by a short-link metal chain, allowing it to be used with a classic key ring.\u003c\/p\u003e\n\n\u003cp\u003eThe characteristic graphics, the retro look of the packaging, and the handwritten typography evoke the visual codes of food advertising from the 70s to 80s. The front shows white-grey nuances, enhanced by the orange and brown colors of the illustrated candy. No decorative elements are visible around the edge; the design remains sober, focused on the visual impact of the brand.\u003c\/p\u003e\n\n\u003cp\u003eThis advertising keychain is a tangible witness to the history of confectionery promotion in France, and is part of the tradition of promotional items offered by brands to their customers or business partners. The translucent finish and internal printing recall the manufacturing techniques popular in 20th-century pocket advertising.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eCondition\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUsed item sold as is. Visible signs of wear: micro-scratches, superficial marks on the transparent surface, usage patina. The advertising print remains clearly legible.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eDid you know?\u003c\/b\u003e The advertising keychain experienced a significant boom in France from the 1950s, becoming a preferred medium for the promotion of food products. Confectionery brands, such as St Pierre, frequently used this type of object to build customer loyalty and strengthen their visibility in local shops.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003eAFW Reassurance\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCareful packaging and fast shipping by a professional seller specialized in advertising and vintage items.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eKeywords: old keychain, vintage keychain, chocolate advertising, retro keychain, St Pierre Tahiti, food goodies, 70s accessory, French advertising object, chocolatier gift, keyring advertising, translucent keychain, vintage food keychain\u003c\/i\u003e\u003c\/p\u003e","brand":"AFW","offers":[{"title":"Default Title","offer_id":54295409754439,"sku":"3bbd7281-cd16-4d70-84b4-7063c395e2dc","price":2.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/5152\/8775\/files\/s-l1600_28b236da-68d5-4b4d-8629-04ee3afaec05.jpg?v=1783301999","url":"https:\/\/shop.antiquefranceworldwide.com\/en\/products\/porte-cles-vintage-publicitaire-tahiti-st-pierre-chocolat-rectangulaire-annees","provider":"AFW","version":"1.0","type":"link"}