50-unit phone card Schweppes Dry Lemon vintage retro pub telephone card
AFW - Antique France Worldwide
Description
This French phone card features an iconic advertising face dedicated to the Schweppes Dry Lemon drink. On the visible side, a green and yellow Schweppes can is clearly distinguishable, prominently displayed in the foreground, with the inscription "Dry Lemon" in blue handwritten letters. To the right, a stylized photograph shows a woman's face with closed eyes, bathed in warm, golden tones, giving the object a retro aesthetic characteristic of the late 1990s. In the bottom right, the phrase "JOUEZ AUX SCHQUIZZ DE SCHWEPPES AU 36 68 90 10…" is printed in white on an orange background, reminiscent of the interactive advertising campaigns of the time.
The card is equipped with a golden electronic chip, typical of French public telephone cards, positioned on the upper left side. The bottom left corner displays the mention "TELECARTE 50" on a white background, indicating a capacity of 50 units, with no visible mention of vintage or serial number on the observed face. The overall graphics combine photography and illustration, with a dynamic palette blending vibrant green, lemon yellow, and warm hues, reinforcing the advertising and vintage effect of the object.
The visible surface appears to be in good overall condition, with no major scratches or apparent chips in the provided photograph. No printing defects, folds, or stains are visible on the front face. The electronic chip appears intact, with no visible signs of oxidation. The corners and edges are clean, and the card's shine seems preserved, typical of a carefully maintained object.
This advertising phone card is a testament to 1990s marketing campaigns, a period when phone cards were not only a means of communication but also a medium for promotion and collection. The association of the Schweppes brand with a strong visual design makes it a representative piece of retro advertising aesthetics.
Condition
Used item sold as is. The visible side is in good overall condition, with no apparent major defects. Some superficial signs of wear may remain, consistent with moderate use.
Did you know? Chip phone cards were introduced in France in 1983 and enjoyed popular success until the early 2000s. They were used to make calls from public phone booths and were often the subject of limited edition advertising series, such as this Schweppes Dry Lemon card, very representative of the era when brands heavily invested in this medium.
AFW Reassurance
Careful packaging and fast shipping provided by a professional seller specializing in vintage and advertising items.
Keywords: phone card, advertising phone card, France chip, vintage chip card, Schweppes advertising, Dry Lemon, retro phonecard, 90s telecom, collectible card, beverage ad, phone card France, retro communication card