Vintage advertising card The Vagabond bar retro bistro Ornex Ain

AFW - Antique France Worldwide

Description

This old advertising card features a typical layout for mid-20th century bistro or inn promotional materials. It displays a classic rectangular shape with slightly scalloped edges, a cream-colored background, and brown ink printing, highlighting a retro style. The main text, perfectly legible, states "Auberge Franc-Comtoise" followed by the address "Route N°5 Genève-Paris, ORNEX (Ain)," as well as the name "BAR le VAGABOND" at the bottom of the card, emphasized by a sober and elegant capital typography.

Several services are mentioned: "Déjeuners Sport, Repas sur Commande, Dîners aux Chandelles, Feu de Bois" (Sports Lunches, Meals by Order, Candlelit Dinners, Wood Fire), which reflects the friendly and traditional atmosphere associated with establishments of that era. There is a handwritten blue telephone number (50 41 30 14), adding an authentic and personalized touch to this advertising piece. The text is carefully arranged, with decorative retro-style separators between sections, reinforcing the period aesthetic.

The material appears to be cardboard or thick paper, with a slightly ivory hue. No reverse side, back, or other face is visible in the photograph. The printing seems well-preserved, with no major signs of alteration on the visible side. The corners and edges show a decorative cut characteristic of advertising materials from the 50s to the 70s, but without precisely dating the object, the design clearly evokes a retro French style.

The inscription "Parking Privé" (Private Parking) appears at the bottom right, testifying to the evolution of practices in rural inns and bars during the automobile boom period. The village name, Ornex (Ain), as well as the mention "R.C. Bourg 58906" and the presence of a 4-digit telephone number, are also clues for possible dating to the mid-20th century.

The entire visible face is neatly printed, the text remains clear, and the card shows no tearing or apparent stains in the photograph. The graphic style and general presentation make it an ideal medium for vintage decoration or documentation on period French establishments.

Condition

Used item, sold as is. The visible side is in good overall condition, with legible printing and a surface without major observed defects.

Did you know? Advertising cards for bars and inns were widely used in France from the 1950s to the 1970s, at a time when local promotion involved physical materials distributed on-site or in nearby shops. The use of decorative typography and the mention of specific services such as "feu de bois" (wood fire) illustrate the importance of ambiance and personalized service in rural hospitality of the time.

AFW Reassurance

Fast shipping and careful packaging. Professional seller specializing in antique and advertising items.

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