Old embroidery magazine The Journal des Brodeuses 1952 Lyon floral pattern
AFW - Antique France Worldwide
Description
This document is an original copy of the professional embroidery magazine entitled Le Journal des Brodeuses, dated December 1952, issue 698. It is a specialized publication, intended for embroiderers and embroidery workshops, published in Lyon, at 22 rue d'Algérie. The cover features a graphic composition typical of the 1950s, with stylized floral motifs and elaborate typography. The title occupies the upper part, surrounded by a meticulous ornamental frame, revealing graphic expertise characteristic of the specialized textile press of the era.
The central part of the visible page highlights monogram and crest patterns to be embroidered, precisely drawn and accompanied by letter indications and usage (napkin, tablecloth, bodice). The motifs consist of ornate letters and geometric decorations inspired by Art Deco, with floral elements and arabesques. The inscriptions "Crest for napkin matching the tablecloth", "R Bodice or dress", or "Alphabet for napkin" testify to the utilitarian and decorative function of these plates for domestic or professional embroidery.
In the left margin, the table of contents details the different patterns and alphabets offered in this issue, highlighting the pedagogical richness of the magazine. The illustrated motifs are printed in black on beige paper, with clear typographic printing despite the traces of time. In the upper right, one can see the print run number (698), the price (30 francs), as well as the mention of the founder and manager (F. Laurent, Mme J. Laurent), characteristic elements of post-war professional periodicals.
The page shows a natural patina, folds from use and a distinct brown stain in the upper right corner, visible signs of a period document that has spanned several decades. The paper exhibits a slight yellowing typical of old publications, accentuating the authentic appearance of this journal.
Condition
Used item, sold as is. The visible page shows a distinct moisture stain, folds, and general yellowing of the paper. The inscriptions remain perfectly legible, and the motifs are clear.
Did you know? Le Journal des Brodeuses was one of the leading periodicals of French embroidery in the 20th century, disseminating original patterns, alphabets, and technical advice every month for workshops and seamstresses. Its Lyon headquarters was an important center for the textile industry and embroidery creation.
AFW Reassurance
Careful packaging and fast shipping ensured by a professional seller specializing in old documentation and textile periodicals.
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